UNGC & SDGS
The Sustainable Development Goals consist of a 15-year roadmap
to building a more sustainable future via 17 ambitions ranging
from ending poverty to tackling climate change and building strong
institutions to bring about peace and justice driven by the United
Nations as part of “Transforming our World: the 2030 Agenda”.
The private sector must align their core business to the SDGs to
achieve a sustainable future, in partnership with governments, the
private sector, the civil society and citizens alike, to make sure we
leave a better planet for future generations.
The first step is to choose your battles based on expertise and the main focus of operation. Bank Audi chose five SDGs to pledge upon:
These are cross-cutting SDGs that we thought we could focus on
based on what we do, and actually make an impact since they
are in line with our core values and relevant to our CSR strategy
and its five pillars. The SDGs give us a structured approach to
assess whether our transactions are socially positive or not. These
identified strategic priorities ensure that Bank Audi’s goals will
include opportunities to make positive contributions to the SDGs
and across our value chain.
KPIs help us monitor progress towards each of the SDG’s targets.
SDGs encourage collaboration, hence our role as part of the UNGC
National Network Steering Committee – Lebanon, and working
This is a social challenge, an industry challenge that no
company is capable of solving on its own.
Hence the announcement of our commitment to the selected
SDGs during the workshop organised by the local chapter of the
UNGC "Lebanon Collaboration for the SDGs" in November 2016,
and the presentations by our panel of experts within each scope.
Mrs. Naimee Louis, Human Capital Manager, stressed the importance
of the Training and Development Program in which USD 3 million
were invested last year, benefiting 70% of employees over
113,000 hours. Not to mention other employee development
programs like the Talent Management Program and the Training
Academy; Management development programs like the Corporate
Academy; the Bank’s many well-being activities like team building
events, sports competitions, and “Enrich” sessions; and the
Pro-family sponsorship program which targets employees’ high
performing children. Meanwhile, the Bank’s internal structure
reflects its respect of equality, with a staff composed of 54%
males and 46% females, and with a 20% female board member
Furthermore, Mr. Hassan Sabbah, Head of SME, discussed the vital
role of SMEs in Lebanon’s economy where 90% of enterprises
are SMEs, employing 82% of the private sector workforce. It is
worth mentioning that LBP 1 trillion investment in SMEs is currently
being rolled out, which would potentially increase Lebanon’s GDP
by 0.65%, create 4,797 new job opportunities and reduce loan
dollarization by 0.9%.
Finally, Mr. Jean Traboulsi, Head of Marketing and Communications,
described Bank Audi’s work on Climate Action. Our “Grow Green”
initiative, which was launched in 2012 and encouraged employees
to recycle different materials, allowed the Bank to save up to
8,338 trees and reduce GHG emissions by 2.1%. Bank Audi has
thus proven, time and time again, that the community and the
environment are considered a vital asset.
As a result, the Bank has partnered with several institutions and
NGOs like the UNDP, the Ministry of the Environment, Solicar,
Microsoft, and arcenciel. The Bank has also supported Earth
Hour, Earth Day, signed Lebanon’s Climate Act, and launched the
“My Carbon Footprint” competition. To end the presentation,
Mr. Traboulsi confirmed that Bank Audi shall continue to evolve
its CSR strategy to adopt more responsible solutions toward
UNGC Workshop ‘Lebanon Collaboration for the SDGs’.